By Dan Wooding
Founder of ASSIST Ministries
ORLANDO, FL (ANS) -- Campus Crusade for Christ
in the U.S. is changing its name to Cru. The new name will be adopted in early 2012. The U.S. ministry hopes the new name will overcome existing barriers and perceptions inherent in the original name.
in the U.S. is changing its name to Cru. The new name will be adopted in early 2012. The U.S. ministry hopes the new name will overcome existing barriers and perceptions inherent in the original name. |
Vonette and Bill Bright |
) was open to changing our name. He never felt it was set in stone. In fact, he actually considered changing the name 20 or 25 years ago," said Vonette Bright
, who co-founded Campus Crusade
for Christ with her husband. "We want to remove any obstacle to people hearing about the most important person who ever lived - Jesus Christ.""Our leadership team and board of directors are united in their belief that this is the right time to embrace a new name, and that this name meets our objective of achieving a greater level of effectiveness in ministry," said Steve Douglass, president of Campus Crusade for Christ. "This decision has been saturated with prayer. We only want what God wants for us. And while we are excited about this name, we are even more excited about our renewed commitment to our mission. We believe this new name will position us to connect better with the next generation."
. "This decision has been saturated with prayer. We only want what God wants for us. And while we are excited about this name, we are even more excited about our renewed commitment to our mission. We believe this new name will position us to connect better with the next generation."According to a news release from The DeMoss Group (http://demossnews.com/ccci), the new name and identity was unveiled to 5,000 staff today (Tuesday, July 19, 2011) who were gathered at the ministry's biennial U.S. staff conference in Ft. Collins, Colo. The news was met with enthusiasm and excitement.
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New logo |
. "Our team understands that our name is really for the benefit of others. Ultimately, it's not about our name, but how we live out our mission every day."The name, selected from a pool of 1,600 potential names, has a track record within Campus Crusade for Christ. Since the mid-1990s, it has been used locally on the majority of their U.S. campus ministries.
. Since the mid-1990s, it has been used locally on the majority of their U.S. campus ministries.Campus Crusade for Christ is a worldwide, interdenominational Christian evangelism and discipleship organization, founded by Bill and Vonette Bright
in 1951. Since its founding, Campus Crusade for Christ has become one of the largest Christian organizations in the world. Campus Crusade currently is served by more than 25,000 full-time and part-time team members in 191 countries around the world and is comprised of 29 different ministries.
is a worldwide, interdenominational Christian evangelism and discipleship organization, founded by Bill and Vonette Bright in 1951. Since its founding, Campus Crusade for Christ has become one of the largest Christian organizations in the world. Campus Crusade currently is served by more than 25,000 full-time and part-time team members in 191 countries around the world and is comprised of 29 different ministries.For more information about the name change, visit www.ccci.org/cru. For media, please go contact: Karen Dye,770.813.0000 or 404.538.8591.
| Dan Wooding, 70, is an award winning British journalist now living in Southern California with his wife Norma, to whom he has been married for 48 years. They have two sons, Andrew and Peter, and six grandchildren who all live in the UK. He is the founder and international director of ASSIST (Aid to Special Saints in Strategic Times) and the ASSIST News Service (ANS) and was, for ten years, a commentator, on the UPI Radio Network in Washington, DC. He now hosts the weekly "Front Page Radio" show on KWVE in Southern California which is also carried throughout the United States. The program is also aired in Great Britain on Calvary Chapel Radio UK and also in Belize and South Africa. Besides this, Wooding is a host for His Channel Live, which is carried via the Internet to some 200 countries. You can follow Dan on Facebook under his name there or at ASSIST News Service. He is the author of some 44 books. Two of the latest include his autobiography, "From Tabloid to Truth", which is published by Theatron Books. To order a copy, press this link. Wooding, who was born in Nigeria of British missionary parents, has also recently released his first novel "Red Dagger" which is available this link. |
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